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This issue is a Convergence Summit Special with articles focused
on enhancements to the IT and Telecoms infrastructure to make
it less complex, more cost effective, secure and
simple to manage.
Articles included in this issue:
7th Annual Convergence Summit overview
Professor Morris Pentel, Chairman, Customer
Experience Foundation
Aligining Technolgoy with Customer Contact Strategy
Tim Stone, Marketing Director
Collaboration, Europe, Cisco
The Workspace of the Future
Don Smith, Chief Executive Officer, Mitel
Your Future is Virtual and Mobile - Make it Happen Now
Roger Jones, EMEA Business Development
Director, Avaya
The New Avaya - The Future of Unified Communications
Eddie Cronie, Sales and Marketing Director,
THUS
Enabling the Enablers
Nigel Pink, Vice President & General
Manager, Ipanema Technologies
The WAN Governance Business Advantage
Jonathan Sharp, Sales and Marketing Director,
Britannic Technologies
Optimise the Journey from CPE to Cloud with New World
Communications
Tags:Convergence SummitBritannicNewsletter
Britannic Technologies and its strategic partners
reviewed the latest strategies for converged communications,
virtualisation & next generation networks and outlined the
future direction of the ICT marketplace.

Britannic Technologies' 7th Annual Convergence Summit on
November 24th attracted a full house, world leading line
up of speakers from across the industry and exceptional feedback
from those who were fortunate to attend.
The event was held at Twickenham Stadium, attracting almost
400 guests and 20 exhibitors, providing a unique networking
opportunity with peers and influencers within the industry.
This year's summit reviewed the evolution of convergence within
the communications market place and the virtualisation of
technology, centralisation of services and availability of next
generation networks.
Throughout the day there was a clear message as to how the
communications market is now at a point where it can firmly align
technology with business strategy.
Communications can be simplified and more easily managed,
reducing costs and delivering operational improvement, whilst
supporting the growing demand for business continuity.
Delegates were presented with a comprehensive strategic review
of the communications marketplace, underpinned with a clear
strategic vision for the future. The audience heard how
the leading players are releasing technology in line with current
market trends and opportunities.
Professor Morris Pentel, Chairman of the
Customer Experience Foundation, set the delegates thinking about
the way in which they communicate with their customers and the
changing demographics and demands introduced through new
generations and social media.
Tim Stone, Cisco's Marketing Director
Collaboration, Europe surprised the audience by commenting that in
a recent survey 66% of employees said they would take a job with
less pay and more flexibility in device usage, access to social
media, and mobility than a higher-paying job without such
flexibility. He discussed the changing workplace and the need
by employers to embrace new technologies and new ways of working
along with the real business benefits of collaboration.
Don Smith, CEO of Mitel explained how we are
going through a major re-invention of business communications. The
latest mobility solutions are transforming the traditional office
into a more mobile and cost effective environment.
Roger Jones, EMEA Business Development Director
of Avaya delivered an interesting perspective on the green element
of telephony as he discussed the journey to fully unified
communications.
Eddie Cronie, Sales and Marketing Director for
THUS discussed the conflicting agendas in business management and
encouraged simplification of networks and key enablers to deliver
and manage these converged networks.
Nigel Pink, Vice President & General
Manager of Ipanema Technologies raised the question of how much
bandwidth business critical applications use and what the cost is
to the business. He talked of the importance of WAN governance and
how in this changing world, a holistic approach to network
management is essential.
Jonathan Sharp, Britannic Technologies' Sales
and Marketing Director and host for the day concluded the
presentations with a review of Britannic's vision, how they work
with their technology partners and clients to align technology
systems and investment with operational requirements and business
strategy, citing a number of recent projects such as Grange Hotels,
Family Mosaic and Trailfinders. He discussed the importance of
supply chain management and the need to migrate to new technology
at a pace that fits the customers' business.
A key component of Britannic's solution is its managed services
and the implementation of tools which enhance management of the
network and environment. These include netCONNECT, the latest
in CTI middleware technology (which delivers CTI capability out of
the box for most major CRM and Business System software and all
major PBX systems, complimented by a free SDK for software
companies / developers); netMANAGER, a new approach to WAN
management utilising Ipanema's carrier class platform, which is
provided as a service via Britannic's Network Operations Centre and
netX, Britannic's carrier class SIP Exchange platform helping to
support business continuity and deliver significant cost reduction
and great flexibility.
Jonathan announced the arrival of netPBX, Britannic's hosted PBX
platform that is entering into trials with two major channel
partners to deliver a hosted telephony solution to their
customers.
After the presentations delegates attended the technology
exhibition where they were given the opportunity to experience
technology first hand and discuss specific projects and
requirements with Britannic and their partners. The
exhibition showcased the latest technology across a wide range of
technology manufacturers and services providers, including: Avaya,
Britannic Technologies, Cisco and Tandberg, ComputerTel, Gamma
Telecom, HP, Intercept IT, iomart Hosting, Ipanema Technologies,
Kelder, Keysource, Mitel and their affiliates, Nimans, Nouveau
Solutions, Oak, Redbox Recorders and THUS.
Over all the day was a great success, as Britannic Technologies
Convergence Summit continues to go from strength to strength
providing a unique opportunity for visitors to hear from the
industry leaders in one place hearing about their strategy and
vision, supported with access to the latest news, views, technology
and technical experts.
This was a view reinforced by delegates and partners alike and
in the words of Cisco director Tim Stone, "The Convergence Summit
attracted more attendees than any other event of its type this
year, due to the impressive list of exhibitors and conference
speakers from across the industry. This is the must attend
educational event for any company looking to improve communications
and collaboration."
Videos of the presentations are available at BritannicTech.tv, while PDFs
of the slides can be viewed here.
Tags:Britannic