CRN Channel Awards - Integrator of the Year 2007

The reseller awards recognise excellence in the delivery of solutions, service and support to end user customers, taking into consideration the reseller's ability to deliver real benefits to the user organisation and to meet customer objectives in terms of improved efficiency, ROI and investment protection, and cost reduction.
Britannic Technologies were presented the highly coveted "Integrator of the Year" on the 22nd November during the prestigious award ceremony held at Battersea Park Events Arena in London, with over 1800 guests attending and more than 250 organisations entering the awards.

Britannic won this award by demonstrating their outstanding innovation in systems integration, also by the volume of votes received from their customers and partners (including Mitel, Avaya, Cisco, Global Crossing, HP and Thus).

Other companies that were shortlisted for the CRN Awards included Microsoft, IBM, HP, Citrix, Oracle, Fujitsu Siemens, Telindus, Thus and Samsung.

"We are delighted to have been presented this highly coveted award. Throughout our 23 year history we have been focused on delivering solutions that meet the needs of our customers and their business operations, supported with our highly customer focused approach.

In 2000 we acquired a software development company, since then we have made significant investments in our own in-house capabilities and applications development, enabling us to add major value to our customers and the offerings we provide to market. This has seen us deliver many innovative applications and services as part of end to end solutions, in conjunction with world leading manufacturers and service providers (such as Avaya, Mitel, HP, Cisco and Global Crossing)," commented Jonathan Sharp, Britannic's Sales & Marketing Director.

With the recent success of Britannic's 4th Annual Convergence Summit, held at the BFI IMAX Theatre in Waterloo London on 15th November (with between 250 and 300 people attending) and now the winning of this award, Britannic Technologies are strongly positioned at the forefront of next generation IP applications and systems integration, within the communication industry.

With a well documented and strong history of systems and applications integration and over 23 years experience, Britannic have excelled over their competition with their bespoke solutions and customer focused approach, bringing many firsts to the market place.

A recent example of Britannic's integration capabilities includes the relationship with Kingston Smith LLP and MYOB (a global software vendor).
Kingston Smith's main objective was to review their current telephone system with a view to introduce, improve and incorporate a more stream lined, joined up way of working across the entire company.

Although they had already introduced a CTI application they were finding consistent problems with it, as a result this was effecting their professionalism when in contact with their customers, whilst they had accurate and detailed data about them, accessing at the time it was most needed was becoming a problem.
In conclusion to the review of their current system a number of specific features were identified which would help improve staff efficiency and create a centralised management of their telephone and application systems.

Kingston Smith's proposal included incoming call screen popping, the ability to drill down into the client data, dial from Outlook and internal extension management - with these features being flexible and easily accommodating company growth.

Britannic were commissioned to deliver a turnkey solution which included the deployment of VoIP telephony spanning their six sites across London and the South East.

Britannic also incorporated call management software (screen popping of a customers information of an incoming call), voice recording, presence & availability software, with Britannic's own bespoke integration work, using their in-house development team to create a unique software package that would bring together their existing and new systems in unison, which has to this day shown a large noticeable improvement within the company.

" At last our long held CTI wish list has been delivered. The computer screen pops the name of the caller instantly. Sometimes it feels like even before it rings."said Chris Lane, Partner of Kingston Smith LLP.

As a result of the success of the solution Britannic provided for Kingston Smith, Britannic were commissioned by MYOB to create a campaign management module and 'Central CTI' which is now being jointly marketed to the professional services market.
This collaboration between Britannic and MYOB has opened up more opportunities to integrate and unify specific software packages to allow the flow of important information to be easily accessed throughout different levels and departments within specific industry types.

" I feel that Britannic has got the innovation to think up new ideas we wouldn't think of like BriDIRECTORY that can then set us apart from other accountancy firms to deliver the service that they require and service beyond expectation to our client." said Andrew Guy, Senior Project Analyst at Kingston Smith

Being at the forefront of systems integration, Britannic Technologies also deliver the latest SIP Trunk technology and IP Voice Continuity services. Britannic's BriPORTAL development supports the linking of legacy telephone systems to the IP network and enables inter-site networking across varying telephony platforms.

SIP delivers presence and availability functions over IP networks using open standards protocols and acts as a viable alternative to traditional (PSTN & ISDN) network connections. Britannic's offerings enable their customers to achieve cost savings, support business continuity plans and embrace a more flexible and adaptive network technology - helping them support new working practices such as home working, mobility and voice over broadband services.

With government legislation and a move to reduce the carbon footprint, using such technologies helps to increase efficiency, lower costs and unify the workforce, by allowing access and information sharing - irrespective of location. Using the latest generation IP networks means there is greater convergence and resilience through out the whole company.

Other recent market leading innovations from Britannic Technologies include; early introduction of fixed to mobile convergence - cost saving plans and resiliency improvements through GSM gateway technology; advanced CTI (Computer Telephony Integration) solutions - including deployments within challenging environments such as Citrix / Thin Client; the early delivery of IP / SIP trunking (via their BriPORTAL - IP Gateway); and the delivery of new wave applications (such as BriDIRECTORY - a presence and availability application).

In order for Britannic to make companies more aware and understand the importance and benefits of system integration and convergence within their organisations, Britannic hold regular seminars and workshops with their partners across the UK, as well as a offering a range of free site inspections, consultations and reviews.

Britannic have a number of strong case studies proving their integration skills and experience across all industry types with companies of all sizes.
Britannic Technologies look forward to a bright future with ever more products in the pipeline adding ever more value to their customer's organisations.
This award represents the great team working and focus within Britannic Technologies in delivering business enabling solutions for their customers, building upon their excellent market reputation gained throughout customers and partners alike and is a great way to finish a successful year.

"Britannic Technologies demonstrated its integration ability through its CRM integrations and its events and seminars" - CRN Channel Awards Judges