Defeat Cybercrime, Strengthen Security and Boost Reliability

57%

of individuals

are unlikely to answer calls from withheld numbers, and even for unrecognised UK numbers, that figure only drops slightly to 45%.

20 Billion

calls in 2024

were flagged as suspected spam/nuisance/fraud - an average of 107 million every single day.

133%

improvment

in answer rates for financial services, along with 41% in healthcare and 42% for fundraisers, has been achieved through branded calling.

Think about the last time you ignored a call from an unknown number. Chances are, the person on the other end wasn’t a scammer, but the risk just didn’t feel worth it. You’re not alone. NatWest reports that 42% of adults were targeted by scams in 2024, and a third actually lost money. No wonder genuine calls are now being missed.

For businesses, that hesitation is costly. Customers don’t answer, staff waste hours redialling, and critical conversations stall. Branded Calls fix this by putting your verified name, logo and reason for calling on the screen before the call connects. Customers know it’s you straight away, which means fewer missed calls, less frustration and more trust on both sides.

Book A Free Branded Calls Demo

What you get with Britannic Branded Calls

Instant Recognition

Your verified business name, logo and reason for calling appears the moment the phone rings. No more guesswork or “who is this?” hesitation. Customers know it’s you, which means more calls answered on the first attempt and less wasted effort chasing.

Trust by Design

Fraud and spoofing have made people cautious. Britannic Branded Calls use end-to-end verification and controlled presentation to prove it’s really you. That reassurance builds long-term trust and protects your reputation, especially in industries where security is non-negotiable.

Higher Answer & Connect Rates

Every unanswered call slows your business down. By cutting through call-screening, Branded Calls help you reach the right person faster, reduce costly repeat dials and complete high-value journeys sooner - from confirming appointments to collecting payments.

Professional, Consistent Brand

Every outbound call is a chance to reinforce your brand. Branded Calls ensure a professional, consistent identity across teams, sites and suppliers, so customers experience the same high standard every time.

Compliance & Governance

Control matters. Role-based access, audit trails and policy guardrails let you manage branding responsibly across the enterprise. You get peace of mind knowing your organisation stays compliant while keeping a tight grip on how branding is used.

Data to Improve Every Campaign

Which numbers perform best? What call reasons get answered more quickly? Branded Calls give you actionable insights into engagement by region, time of day, and campaign. With this data, you can fine-tune strategy, reduce wasted effort and improve results call after call.

Seamless Integration and Automation

Branded Calls integrate into your existing systems (from contact centres to CRMs and diallers), automate presentation rules and ensure branding is applied consistently across campaigns. That means faster roll-out, minimal disruption and a smoother experience for both your teams and your customers.

Secure With NetX

Scammers have learned to copy caller IDs and even branded displays, making it harder for customers to know what’s genuine. NetX, our SIP trunking platform, solves this by securing Branded Calls end-to-end. Only verified and authenticated calls can carry your brand identity, making impersonation impossible. The result: customers can trust that when your name appears, it really is you. 

Find Out More About Britannic Branded Calls

Read Branded Calls Brochure Book a Free Branded Calls Demo

Branded Calls Pricing & Flexible Options

Deliver your brand with every call - with the highest success rate for branded calls across UK networks and devices. Flexible bundles, PAYG options including no 12-month lock-in (ideal for testing and seasonal campaigns) and UK-based support help your business engage customers confidently. If you require a bespoke quote or have a question, please get in touch.

Monthly Call Numbers Standard Market Pricing Britannic Cost Standard Market Unit Price Britannic Unit Price Savings Vs Standard Market
1,000 £149.00 £100.00 £0.15 £0.10 32%
3,000 £399.00 £270.00 £0.13 £0.09 32%
5,000 £600.00 £425.00 £0.12 £0.09 29%
10,000 £1,150.00 £800.00 £0.12 £0.08 30%
20,000 £1,775.00 £1,500.00 £0.09 £0.08 16%
30,000 £2,500.00 £2,100.00 £0.08 £0.07 16%
50,000 £3,500.00 £3,250.00 £0.07 £0.07 7%
Pricing & Flexible Options
  • Bundles: 1,000–50,000 units (£0.10 → £0.065/unit)
  • PAYG: £0.125/unit — ideal for testing or seasonal campaigns
  • Flexible Contracts: Monthly or PAYG, no 12-month lock-in

Why Choose Branded Calls With Britannic

  • Highest Success Rate in the UK - No other service guarantees a higher success rate for branded calls across networks and devices, ensuring your brand is always recognised.
  • Market Leading Technology, Lower Cost - Britannic delivers Branded Calls technology at competitive pricing, thanks to aggregated buying power and efficient operations.
  • UK-Based Support & Partnership - Dedicated account managers and service desk provide local, fast and reliable support.
  • Security & Verification - ISO27001 & Cyber Essentials Plus certified, with fraud/spam protection.
  • Single Trusted Supplier - Branded calls delivered seamlessly via Britannic.

Need A Bespoke Quote?

Secure Branded Calls Diagram
Britannic Branded Calls FAQ
Want to know more about Branded Calls?

Get in touch with us today, to learn more about this service, you can be set up within days.

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